MAGNA-TILES has spent nearly 30 years inspiring kids to turn colorful magnetic building pieces into whatever they can imagine. Now the toy brand is bringing that creativity to the screen with MAGNA-TALES, its first original animated series, launching on YouTube in October 2026.
The new show introduces a world of characters, original songs and adventures designed to encourage kids to keep building long after the video ends.
Welcome to Builders Bay
Set in Builders Bay, MAGNA-TALES follows Maggie, Tyler, Sparky, Clyde and their friends as they dream up solutions and build their way through adventures. Mayor Rudy is a tribute to MAGNA-TILES founder Rudy Valenta.
Young viewers may spot familiar elements from MAGNA-TILES sets, including the 2026 Ocean Collection’s Undersea Adventure set. The company also promises some playful surprises, including recurring fainting goats.
Image courtesy of MAGNA-TILES.
From screen time to hands-on play
What makes the series interesting for families is its intended connection between watching and making. The animated stories showcase creativity and problem-solving, then invite kids to explore their own ideas using magnetic building pieces at home.
“With MAGNA-TALES, we are connecting the stories children love watching with the worlds they build themselves,” said Michael Valenta, president of MAGNA-TILES, in the company’s announcement.
That doesn’t make screen time a substitute for hands-on activities, but it does give parents an easy follow-up idea: after an episode, ask children what they’d like to build from the story—or what new adventure their own creation might have.
Watch MAGNA-TALES and its Halloween special
MAGNA-TALES is available through the official MAGNA-TILES Kids TV YouTube channel. New episodes and original songs are planned weekly through the 2026 holiday season.
For Halloween, the brand has also released MAGNA-TALES Spooktacular.
New character toys arrive in 2027
The animated adventures will also make their way back to physical play. MAGNA-TILES says companion toys featuring Maggie, Tyler, Sparky and Clyde are planned for January 2027, with a MAGNA-TALES Friends Pack available for presale.
For families who already have MAGNA-TILES at home, the series could offer a fresh starting point for their next big build—and a reason to invent a story of their own.
Source: MAGNA-TILES / PlayWise Partners. Learn more at MAGNA-TILES.com.
New Yorkers looking for a quick escape from the usual weekday routine can take a very small break—literally—when MGA’s Miniverse brings a free, one-day pop-up to Astor Place Plaza on Thursday, October 15, 2026.
The event, called NYC’s Smallest Break, runs from 9 a.m. to 9 p.m. and is open to the public. Inspired by the tiny collectible creations of MGA’s Miniverse, the experience promises a playful change of pace in the middle of Manhattan.
What to expect at the Miniverse pop-up
According to the event invitation shared with DaDa Rocks by Falkowitz PR, visitors can explore a miniaturized New York City bodega, try a giant vending-machine game for Miniverse products and prizes, and pick up free coffee and snacks. The organizers also plan to hand out “Take a Mini Break” stickers or postcards, along with a giveaway for visitors.
It’s designed as a quick stop, whether you’re taking a lunch break, passing through the neighborhood, or exploring the city with a toy-loving friend or family member. Prize availability and any participation restrictions were not specified in the invitation, so visitors should not assume particular items are guaranteed.
Because this is a one-day event, consider checking for any last-minute changes before making a special trip. The invitation does not specify recommended ages, accessibility arrangements, or whether giveaways are limited while supplies last.
Hasbro used New York Comic Con 2026 to reveal new collectibles inspired by Marvel and Star Wars. The October 11 announcement includes figures tied to Avengers: Doomsday, a new wave based on X-Men ’97, and additions to the Star Wars Black Series and Vintage Collection.
Marvel Legends reveals
Three Marvel Legends figures inspired by Avengers: Doomsday lead the announcements: Lord Doom (Concept Series), Nightcrawler and Beast. Hasbro lists October 14 at 1 p.m. ET as the preorder opening for these figures, with an expected spring 2027 release window.
The X-Men ’97 lineup expands with Death Gambit, Cyclops, Jean Grey, Havok, Polaris and Vindicator. Hasbro lists October 21 at 1 p.m. ET for preorders of that wave. A separate Astonishing X-Men Cyclops and Wolverine two-pack is expected to open for preorder October 28.
New Star Wars collectibles
Hasbro also shared upcoming Star Wars Black Series figures, including Saesee Tiin, Agen Kolar and Zam Wesell, alongside a Saga Collection multipack. The Vintage Collection Mandalorian three-pack features Trapper Wolf, Frog Lady and Carson Teva.
The Saga Collection multipack is scheduled for preorder October 15 at 1 p.m. ET. The Mandalorian three-pack is scheduled for October 22 at 1 p.m. ET. Hasbro anticipates spring 2027 availability for both.
What families and collectors should know
These details come from manufacturer press materials, not independent product testing. Preorder times and availability may change, and families should confirm each item’s recommended age before purchasing.
Hasbro used New York Comic Con 2026 to expand its G.I. Joe Classified Series, announcing a new wave of six-inch action figures for collectors and fans of the long-running franchise.
Who’s joining the lineup?
The newly revealed characters include Cobra’s H.E.A.T. Viper, Daina of the October Guard, Shipwreck with Althea, and Hardball. The figures are designed with articulated joints and character-inspired accessories for posing and display.
When can fans preorder?
According to Hasbro’s October 9 announcement, preorders for the new figures open Tuesday, October 13, at 1 p.m. Eastern, with availability expected in early 2027. The company also highlighted its Dreadnok Thunder Machine vehicle, which remains in a separate preorder window.
The figures are marketed for ages four and up, but collectors should review the product packaging and any small-parts warnings before buying for younger children. Pricing and retailer stock may vary.
Source: Hasbro product announcement distributed October 9, 2026.
