Who is DaDa Rocks? I’m Adam Cohen. A native New Yorker (born in Manhattan),  Director of Marketing and Social Media for J&R Jr., professional web programmer/designer, information architect, and all-around techie.  I graduated from Rochester Institute of Technology with a BFA in New Media Design & Imaging.

I’m father to Marc (now 3+ years old) and husband to an amazing family photographer, Suzanne Cohen.

Do you have fun ideas for an adventure or event  that I should review?  Do you have a product you want me to put to the test? Want to offer a giveaway/raffle?  Have a suggestion for kid-friendly activities in the city?  Or a heads-up about upcoming events in or around New York City, let me know!

Stay tuned for more community features on DaDa Rocks. I look forward to hearing from you and thanks for reading DaDa Rocks!

35 Responses to “About”
Leave A Comment

  1. 1
    Melissa Chapman says:

    I love how supportive you are about your wife!!

  2. 2
    dadarocks says:

    Thank you… its easy when you believe not only in the person but in the product too… she's very talented – check out her website http://www.suzannecohenphotography.com :)

  3. 3
    Amy says:

    Love it Adam!!! Congratulations! Looking forward to some great reading! love you, Amy

  4. 4
    Terri Snyder says:

    Awesome site, Adam! Even though I do not have kids and do not live in NYC, I still think this TOTALLY rocks. I'll pass the address around to those I know who would appreciate and enjoy it.

  5. 5
    BellaDaddy says:

    Came across your blog on Dad-Blogs…loving it!


  6. 6
    tclary says:

    Lovin' the blog. Great design :)

  7. 7
    jamieferree says:

    Hey, Adam! I just want to thank you again for spending some time at the Toy Fair. It was a pleasure to talk with you and get an inside look on your webpage as well as the opportunity to share some of PlaSmart's product info with you! Keep it going. Site looks great!

  8. 8
    christian says:

    you look so cool! Awesome site too! :) I'm also using the same theme :) Keep rockin' 😛

  9. 9
    Alice Wilder says:

    Just found you through Twitter — what a great spirit you have. Looking forward to following you. And check out our website http://www.thinkitinkitpublishing.com – maybe we could run a contest on your site. And you can follow us on facebook http://www.facebook.com/pages/Think-It-Ink-It-P… if you are interested. See you around 😀

  10. 10
    desireemiller says:

    Hey there! I started following you the other day on twitter and your name keeps popping up in my circles, so I figured I'd send a note. I'm a baby planner in Atlanta, but have a network of baby planners in several states, Ireland and Italy. I'd love to connect to see about getting the “dad perspective” from you on some of our projects.

  11. 11
    petulia says:

    We are trying to spred the message “DRIVE LIKE YOUR KIDS LIVE HERE” through certain products. We just started and are committed to help stop the number on killer of kids under the age 14, that motor vehicle related deaths. Please take a look at our website, also any feedback would be helpfull.
    Thank you.

  12. 12
  13. 13
    Mitchell T. Wilson says:

    Good seeing you at the Biggest Baby Shower hosted by the Big City Moms! The event was Amazing :)

    Thanks for your time!

  14. 14

    Adam, great to meet you yesterday at the Maclaren showroom. Appreciated your time in viewing our 2011 product line to come.

  15. 15
    Jillian says:

    Ummmm, let’s see, where do I begin? First and foremost I looouuvve Aspen but miss the ethnicity and adventure of New York City.

    If you want fun ideas for Aspen, let me know, I have many. Or, come LIKE me at http://aspenreallife.com and we can compare notes from city to country, ya know what I’m talkin’ about??

  16. 16
    Sana Quijada says:

    strong. like it. keep talking.

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  19. 19
    Heather Escobar says:

    I just followed you on Twitter when I saw the @maclarenNA stroller giveaway, read your profile, & our 14 mo. old son has the same first name as your son! What a nice pic of the two of you.

  20. 20
    Beth BC says:

    Cool site! Let’s connect!

  21. 21
    Anonymous says:

    Dada Rocks is so cool!
    There are a ton of cool blogs in the NY area for local kids activities. I hope you go to http://www.Localfunforkids.com to check them out.

  22. 22
    Irish Fest says:

    Do you only review events in NYC?

  23. 23
    Sue says:

    Adam, it is so cool what you are doing! love the site!
    And Marc looks so cute! We have a grat event for mommy’s to create their own perfume and also a fabulous digital scent technology that can diffuse scent from computers, video games and TV’s! you are such a techie I know you wo0uld love this. I will give you a demonstration!
    Just think….as kids are watchimg video games and TV’s…they can actually smell whatever they are watching…dungeons, smoke, lavender, fruit WHATEVER!! Scent-o-vision is here! Scentfully, Sue

  24. 24
    Michele says:

    Hi Adam! I’ve been bouncing around sites when I found yours…gotta say i love it! KIDSEmbrace is a car seat company specializing in combination toddler/booster car seats. You may recognize the company…we’re licensed with NASCAR and Nickelodeon and currently sell Dale Jr. and SpongeBob car seats through Wal-Mart stores, Walmart.com and NASCAR.com. It’d be great to get a dad’s perspective of our product! Check out our Facebook page ‘KIDSEmbrace’ and perhaps you’d be interested in reviewing, testing, and maybe even giving one away! Looking forward to hearing from you :)

  25. 25
    Elijah says:


    I would like to offer you some free tickets to Little Club Heads. Please give me a call if your interested.

  26. 26
    David Purvis says:

    I would love to hook up and exchange some ideas, I love your sight and Love how you you have something going on at all times.. I need some of the same.. I have two sites I run to help try to help make ends meet being a full time single father of four.. ck out davepurvis.com and thatsmyJesus.com as well both have FB pages and twitters as well..
    Rock on DaDa

  27. 27
    Vincent says:

    Hi Mr Cohen,
    Glad to come across your site from a blog site I was on. You might find my site http://www.kakoon.com of interest in your review. Please visit us and see if we meet your standard. Thank You In Advance.

    Vincent Wilson

  28. 28

    Hi Adam,

    I love your blog and enjoy reading everything from tech to giveaways and dad adventures. Keep up the wonderful writing!

    I’m reaching out on behalf of Banyan Branch, a full-service social media agency based in Seattle. If interested, I would love to start sending you some of the more relevant, blog-worthy news and content surrounding our top clients including Microsoft, Amazon and Fox among others.

    What’s on Tap:
    Our Interactive team just built and launched a microsite for Acer which we thought you and your readers may find entertaining (read: ridiculously silly). Acer’s Funny Holiday Photo app (www.funnyholidayphotos.com) allows fans to celebrate the season… and all its quirks… by uploading their face into one of several hilariously awkward holiday photo templates. Users can choose from photos on Facebook or can upload pictures directly from their computers. Photos of friends and family are also welcome, with users having the option to share these cringe-worthy holiday photo via Facebook, Twitter or even as a holiday card.

    As a side note, Acer also has a Holiday Wish List giveaway currently running on Facebook (http://on.fb.me/acerwishlist) where one winner will be awarded with four computers of their choice (which sure would make holiday shopping easy).

    In addition to providing compelling content, our focus is to really listen and improve the reciprocity between this agency and the blogging community. Please let me know if there’s anything you need. Thanks so much and hope you have a wonderful day!

    Megan Fleming
    Banyan Branch | Senior Account Executive
    (m) 970.948.8710 (w) banyanbranch.com

  29. 29
    Crystal says:

    We’re looking to build a strategic partnership with your site.

    KidsExclusive.com offers extreme, limited time only deals on designer kids clothing – up to 90% off retail. Our site is dedicated to making family life fun, smart, and affordable.

    We’re offering a blogger promotion right now for a free $50 gift cart just so you can shop and explore our site. We’d love a review (comments and suggestions for improvement are welcome), and would also be happy to provide one of your readers with a free $25 shopping experience. Is this something you’d be interested in?

    We’d really love to start working with you! Please let us know if you’re interested, so we can begin developing a super affiliate program plan today.


    Crystal Henson
    Marketing Manager, KidsExclusive.com

  30. 30
    Layla Soubarian says:

    Love your site!

  31. 31
    Joe Galizio says:

    Hello Adam. I’m Joe Galizio. I have just finished writing a children’s book called “Don’t Be Afraid.” As a volunteer EMT on Long Island, I have seen quite a few fires and accidents involving children. I have also visited many schools to help educate children about emergency workers, the gear we wear and use, and how to act during emergencies.

    I’ve come to find that children are often scared of us and our tools, especially when involved in an incident. My book is to help educate kids not to hide from us, and to become familiar with a lot of the tools we will use during these emergencies. I launched a Kickstarter campaign in hopes to get this project launched and am looking for professional opinions, advice, and assistance spreading the word. Please let me know what you think, and if you have any advice, I would be glad to hear it.


    Thank you for your time.
    – Joe Galizio

  32. 32
    Fran Hume says:

    Lovely website, I will contact you directly!

  33. 33
    Yorkshiredad says:

    Great blog, great design and top bloke!

  34. 34
    Solomon Dupuis says:

    After browsing some of the mommy blogs, I started to think about why there aren’t many men in the parenting/family niche and I luckily found your site. Very well done and great to see a man’s perspective!

  35. 35
    Ishmael A. says:

    Hi Adam, Great see you and your family last night at Project Playdate. Just checked out your website, I love it! sent you a text, let’s keep in touch since we live in the same neighborhood. Ishmael & Jessica A.